The purpose of the video reaction assignment is for you to place your thoughts about the documentary, Persuaders, into ‘paper’ form. Please watch the documentary and complete the paper in the following fashion. Be sure to follow the formatting instructions. Penalties are given for not following formatting instructions.

To watch the documentary, please visit: http://www.pbs.org/wgbh/frontline/film/showspersuaders/ (Links to an external site.)Links to an external site.

In your paper, please address the following:

• Two ‘concepts/ideas/storylines’ that you found to be most fascinating. Explain why. (Approximately 1 page)
• Two ‘concepts/ideas/storylines’ that you did not like. Explain why. (Approximately 1 page)
• Explain your opinion of this documentary. Positives and negatives. Be honest. Did it make you think differently about marketing? (Approximately 1/2 page)

Format for the video reaction assignment

• 3 or more content pages
• Title Page required: Name, Class Name, Today’s Date, Title of Paper
• Format: (Single Spaced, 12-point Times New Roman, 1” margins)
• Use headings for content sections.
• Check spelling and grammar. Proof read please.
• White space discouraged

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