Subject: Business    / Management
Write a minimum of 100 words for each strategic management question in the
attachment. 6 questions total.

Focus on thoughts and reasoning. This is an opportunity for you to think and express your
thoughts. This assignment is a reflection of the degree to which you are engaged in the
course material, and how well you learned the topics assigned this week. The emphasis of
this assignment is synthesis – the connecting of dots – where you tie together in a
meaningful way (1) the assigned readings and videos, (2) current business and world
events, and (3) your previous knowledge and experience. There is no correct or incorrect
answer, but rather YOUR answer, based on YOUR thoughts and understanding of the
material/concepts. There are two fundamental mistakes students often make on these
assignments: (1) simply rambling unsupported opinions, and (2) failing to apply one’s
personal perspective (i.e. writing as if it were a research paper, with no personal
perspective applied).

Textbook 1: Ketchen, Dave, & Jeremy Short, Mastering Strategic Management, Flat
World Knowledge Publishers 2011.

Textbook 2: A.G. Lafley & Roger Martin, Playing to Win: How Strategy Really Works,
2013. Harvard Business Review Press.
Videos:
Michael Porter on Competitive Strategy [20 min]

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