First Part (240+ Words)

The key to integrating social media with the company’s core information systems, corporate functions, and processes is what some companies call the social media platform.

• What is the social media platform?
• What is the main role of a social media platform?
• What are the 6 core components of the social media platform?
• Can the social media platform be acquired in its entirety, or does the company need to build the platform virtually from scratch?

Second Part (240+ Words)

Implementing the social media technology platform.

• Generally, companies have implemented social media technology in two phases. What are they?
• What types of things are implemented in Phase 1?
• What types of things are implemented in Phase 2?
• What is the key focus of Phase 2, and why is it important?

Please cite from the attached reference:

The Social Media Management Handbook: Everything You Need To Know To Get Social Media Working In You by Wollan, Smith, Zhou

Do you need a similar assignment done for you from scratch? We have qualified writers to help you. We assure you an A+ quality paper that is free from plagiarism. Order now for an Amazing Discount!
Use Discount Code "Newclient" for a 15% Discount!

NB: We do not resell papers. Upon ordering, we do an original paper exclusively for you.