Find examples of three political ads that seek to influence voters by appealing to certain voting constituencies, and which seek to focus on specific issues that might sway the voting population.

• Identify the ad by target constituency and issue. Write target constituency in Title Box at top of slide.
• Beneath the link, write/cite where in the ad specific language or images are used to make the appeal.

See example here for an ad type: Crime – Bush 1988

Paste each example into a separate PP slide.

Some examples of voting constituencies might be:

• Race
• Labor
• Ethnicities
• Educators

Examples of specific issues might be:

• Crime
• Education
• War
• Voting rights

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