Please respond to one of two questions thoroughly (you may select the question). You must incorporate two references with your original post and each peer reply. The discussion will be up immediately through to Sunday, 11:59 p.m.

CHOOSE 1 QUESTION TO RESPOND TO:

1. Explore two trends in hospitality & tourism marketing and sales that were NOT discussed in class; what is predicted regarding these trends? How might you suggest developing a marketing and/or sales campaigns towards these trends? What examples currently are attempting to cater towards these trends?

2. Explore two hospitality/sport/tourism campaigns that had poor messaging that were NOT discussed in class. How did this campaign affect the company? Can you find any information on the financial costs of the failed campaign? How might this be avoided in the future?

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