Provide an overview of the business idea• Product and type of services.o What are the different types of products? ExplainWhat kinds of services does the online store provide? [ customer service, exchange and return, delivery, and payment options]Explain• Business statement.• Business vision.• Business objective.Where is the money?o What is the company’s business model?o What is the revenue model? Give a general idea of how the business generates revenues➢ Who and where is the target audience? Explain demographics, lifestyle, consumption patterns, etc.➢ Characterize the marketplace.o Size, growth, demographics, structure, competitiono Research the market and give an idea about each point➢ Describe the content of the business website➢ Conduct a SWOT analysis for the business (Explain each point)o At least three points for each➢ Develop an e-commerce presence map.o (For example: website, email … etc.)o What activities does the company use these platforms for? (E.g. marketing, customer service, news…etc.)2. Explain the design of the system 1.5 marks➢ Explain in detail the design of the system (business objectives, system functionality, information provided)Business ObjectiveSystem FunctionalityInformation providedEx: Display goodsDigital CatalogDynamic text and graphics catalog• What can be improved or added into the system design?

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