The National Audit Office Scrutinizes public spending in the UK. Its memorandum on the BBC’s DMI project reported on several key findings. First the in-house team was severely challenged by the fact that the project was already 18 months behind schedule when they began work on th project. Second the technology team issued releases throughput the process that did not meet the end user expectations and eroded coincidence in the project. Third the BBC focused more on the technological development rather than on encouraging organization- wide changes in workflow that would encourage adoption. Finally, the NAO concluded, the DMI lacked governance arrangements to the scale, risk and complexity of project.

Do research online to identify the capabilities of digital assets management software. What are the top-rated digital asset management software products? Who uses this software?

Given the NAO’s Findings and what you discover about available off the shelf product, would it have been wiser for the BBC to adapt a collection of these products? What actions would be necessary to gain the cooperation of the business in units to incorporate this collection of products into their work process.

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