Business cases are used by those developing new products while business plans are used as guides and documents to support the entire business. Compare and contrast the purpose, components, and intended audience of business cases and business plans. Review the videos Writing a Business Plan (Links to an external site.) and Writing a Business Case (Links to an external site.) as well as the module lecture and consider incorporating the information into your discussion post.
As always, provide clear, concise, focused, and well-documented responses and respond to at least two posts by colleagues. Make sure your comment is a relevant, informative comment. Source citations should be in conformity with CSU-Global Guide to Writing and APA (Links to an external site.).