Google Analytics Behavior Report

The Impact of Information Technology on Operations
January 27, 2023
Technology Presentation
January 27, 2023

Google Analytics Behavior Report

Log into the Google Analytics Demo Account (http://analytics.google.com/analytics/web/demoAccount).Answer the following questions by taking a screenshot and explaining what is being represented. These can be obtained by reviewing the Behavior Report.Identify the pages with the highest bounce rates.Identify the page with the highest exit rate.Identify the most used keywords in Site Search throughout 2019.These can be obtained by reviewing the Conversion Report.4. Identify the highest converting goals.5. Identify the micro-converting landing page.6. Identify the macro-conversions.7. Identify the highest converting landing page.8. Identify the point in the conversion funnel where the most conversions are being lost.Please write in APA Format

 
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