SECTION ONE

Directions: Answer each question using complete sentences. While most of the answers can be found verbatim from the assigned readings, do your best explain the concept from your own words or understanding. All direct quotations, summary, and paraphrasing requires parenthetical citation.

• What is the implication of Berger’s statement that, “women appear while men act” (para. 2).
• What example of glamour advertising have you seen recently? Describe the advertisement (it can be either print, digital media, or television / film).
• Where does Berger’s argument in Ways of Seeing reference the “Visual Rhetoric/ Cultural Theories of Visual Rhetoric” section?
• In your own words – what are cultural frames and hegemony?

Directions: Answer each question using complete sentences. While most of the answers can be found verbatim from the assigned readings, do your best explain the concept from your own words or understanding. All direct quotations, summary, and paraphrasing requires parenthetical citation.SECTION TWO

• The biggest question presented in the “Visual Rhetoric / Ethics of Controversial Images” section is: “is it appropriate to remove context from a subject or image and transfer it to another?” Look at the picture below, answer the question, and then explain why removing context is or is not ethical? What is the context of the images? What about the subject is transferred, or what context is being shifted in meaning?

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