OVERVIEW: Create a 6-8 slide presentation that summarizes your work from Assessment 3, analyzes the financial effects of the proposed implementation plan, and is appropriate for a non-analytical executive audience.

RESOURCES:

• Feinleib, D. (2014). Big data bootcamp: What managers need to know to profit from the big data revolution. New York, NY: Apress.
  • Chapter 5, “Why a Picture is Worth a Thousand Words.”
• Scott, S. (2017). Predictive analytics: Stakeholder management [Video]. Skillsoft Ireland.

INSRUCTIONS:

Use the information from Assessment 3 for this assessment.

Prepare a PowerPoint presentation to support the marketing department’s assertion that they are saving money and working diligently to remain under budget. In your presentation:

• Summarize the analytic methods and results that were provided by the analysts. Be sure to include your recommended optimal solution.
• Summarize your proposed plan for how the marketing department might use or implement the results of the analysis from the recommended solution.
• Analyze the financial effects or benefits of your proposed implementation plan.

Be sure that your presentation is appropriate for a non-analytical executive audience.

Presentation requirements:

• 6–8 slides in addition to the title slide and references slide.
• Include additional details as slide notes.
• Title slide.
• References slide.
• APA-formatted references.
• At least 3 supporting resources.

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