For Part 1, create and deliver a verbal communication (recording your presentation for submission to your instructor) that aligns with your Strategic Communication Plan.

PART 1 – VERBAL COMMUNICATION (VIDEO) 1. Develop and Deliver Your Verbal Communication

a) Use an impactful opening statement to engage, set context, and/or create relevant meaning for the audience

b) Use compelling stories/statistics/facts to support your key message

c) Where appropriate, make your request of the audience clear and actionable

d) Use visual aids (where necessary) that support and complement your verbal communication, but which do not drive the conversation

e) Limit recordings to no more than 5 minutes 2.

Demonstrate Professional Presence a) Be authentic and genuine in your delivery

b) Use the appropriate tone and vocabulary for your audience

c) Use body language and eye contact effectively

d) Speak concisely with clarity and confidence

e) Build rapport and connect with your audience to grow the relationship

f) Dress appropriately and employ an appropriate camera frame (with a neutral background that is free of distractions)

g) Employ only professionally presented and appropriately prepared visual aids, if used

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