Business Strategy Analysis Paper
Some of you have already started working on your Business Strategy Analysis Paper. The purpose of this assignment is to increase your ability to analyze business strategies of organizations. Business strategy focuses on the strategy of individual businesses. Strategic analysis is critical for analyzing the competitive context in which an organization operates and for making reasoned and reasonable recommendations for how that organization should position itself and what actions it should take to maximize value creation. Actions taken by firms to improve competitive position engender responses by other firms, and the expected sequence of actions and responses must be understood to develop an effective strategy.
This assignment presupposes a working knowledge of business strategy and analytical techniques and quantitative tools. This paper will focus on critical evaluation of business strategies of three companies of your choice.
Using the framework of strategic analysis (e.g., Blue Ocean) students will select a strategy from three different companies, operating in different industries (the third being your current/past employer/ intern provider). In approximately 10 pages, students will:
• Identify the companies
• Provide company profile
• Describe market/ industry strategy with supporting research
• Critically analyze the competitive strategy of each company
• Suggest recommendations for strategic value innovation
For this assignment, submit the paper using APA format that includes in-text citations and references. The specific grading criteria are detailed in the syllabus.