7 06 marketing Answer each question fully Complete sentences are not necessary

Answer each question fully. Complete sentences are not necessary.

Lesson 1 (5.0 points)

1. What is debt funding? (1.0 points)

2. What is equity funding? (1.0 points)

3. What are four common sources of funding for a small business? (1.0 points)

4. What are four common types of startup costs? (1.0 points)

5. What is cash flow? (1.0 points)

Lesson 2 (5.0 points)

1. What is the difference between liquid and illiquid assets? (0.5 points)

2. What are fixed assets? (0.5 points)

3. What is the difference between accounts receivable and accounts payable? (1.0 points)

4. What are liabilities? (0.5 points)

5. What is the difference between a receipt and an invoice? (1.0 points)

6. What is a ledger? (0.5 points)

7. What is GAAP? (0.5 points)

8. When does accrual basis accounting record a transaction? (0.5 points)

Lesson 3 (5.0 points)

1. In double-entry accounting, what is the difference between debits and credits? (1.0 points)

2. In double-entry accounting, what kinds of transactions are recorded in the left debits column? (1.0 points)

3. In double-entry accounting, what kinds of transactions are recorded in the right credits column? (1.0 points)

4. What is the main thing you can learn from an income statement? (1.0 points)

5. What is a balance sheet? (1.0 points)

Lesson 4 (5.0 points)

1. What are the three main causes of risk for a small business owner? (1.0 points)

2. What is pure risk? (0.5 points)

3. What is speculative risk? (0.5 points)

4. What is insurance? (1.0 points)

5. What is opportunity cost of an investment? (1.0 points)

6. What is a marginal cost? (0.5 points)

7. What is a marginal benefit? (0.5 points)