Read The Cohesion Case (“Coca-Cola Company, 2018”) at the end of Chapter 1 and then do Exercise 1A “Update the Coca-Cola Cohesion Case” (Coca-Cola Press Releases can be located in the “Events, Reports, and Releases” tab on the Coca-Cola website). This is a one-page, double-spaced assignment.

Then go to the end of Chapter 2 and do Exercise 2A and 2B “Write a Vision and Mission Statement for the Coca-Cola Company.” This is a minimum of one-page, double-spaced assignment.

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