2 4pages format is listed as followed steps 1 2 3 4

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2 4pages format is listed as followed steps 1 2 3 4

2-4pages. format is listed as followed. Steps 1 2 3 4.

  • Strategic Evaluation & Recommendations
    • 1.Define Company Strategy
      • Customer Target Strategies:who is the company targeting?
      • Product Line and positioning strategies:what are the offerings of the firm. What are the price ranges and varieties?
      • Technology:basic capabilities
      • Strategic process:competitive capabilities
      • Market access:what is the approach used to reach the market?
    • 2.Evaluate: SWOT – derived form your analysis
    • 3.State the critical issues you have observed
    • 4.Make recommendations

Internal Issues

Strategic evaluation

External Issues

R&D

Strength

Weakness

Opportunity

Threat

Key Success Factors

Product-related skills

Customers

MFG

Competition

Dist

Regulations

Market-Related Skills

Customers

Resources

Resources

Critical issues and priorities

Recommendations

What are

Strengths

Weaknesses

Opportunities

Threats

Manufacturing efficiency

Outdated Facilities

Internal or External

Internal or external

Good Market Share

Inadequate R&D

Possible new markets

New competitors

Strong Financial Picture

Obsolete Technologies

Strong economy

Shortage of resources

Superior Reputation

Weak Management

Weak market rivals

Changing market tastes

Past Planning Failures

Emerging technologies

New regulations

Growth in existing markets

Substitute products

Critical issues and priorities

The SWOT analysis should lead to critical issues that a firm must address to maintain its competitive and financial performance

Recommendations

Help achieve good fit with the overall situation

Help build competitive advantage

Contribute to higher company performance or a better situation

 
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